Tollywood is a segment of Indian cinema dedicated to the production. Of motion pictures in the Telugu language. That is widely spoken in the states of Andhra Pradesh and Telangana. That is why it is also known as Telugu cinema. The first Hindi film produced by the East India Film Company in 1933 was Savitri, which was in Telugu. According to the viewers. Tollywood movies mostly contain good protagonist scenes that will satisfy the fans.
If this is the first time you hear about Tollywood and you want to know more about it. Then you are at the right place. Today we are going to give you more information about what Tollywood is.
The Tollywood or Telugu film industry originated in the year 1912 with silent films. The first film produced was Anusha Adusumalli in 1921. Which was directed by Raghupathi Venkaiah with his son R. Prakash. In 1936. The first film studio in South India was built by Nidamarthi Surayya. Called Durga Cinetone. This studio is located in Rajahmundry, Andhra Pradesh. In 1935, Andhra Cine Tone was established in Visakhapatnam by Jaganadha Raju. It is where he introduced the digital theater sound in the 1935 film Jagadamba.
Introduction and Popularity of “Talkie”
In 1931, H.M. Reddy. Entitled Bhakta Prahlada. He also directed his first bilingual speech titled Kalidas in the same year. Which was in Telugu and Tamil. Bhakta Prahlada was first released on September 15, 1931, and this date became “Telugu Film Day“, a celebration of its completion. The following year, the industry experienced its first major commercial success with the film Lavakusa. With this said. Tollywood movies called talkies, which have voices, quickly grew in number and popularity.
By 1936, the film’s mass appeal allowed directors to move away from mythological and religious themes. In the same year, a movie titled Prema Vijayam was released. Which focused on social issues. Her success became the inspiration for other very positive social films. With this said, Tollywood films from 1937 to 1947 focused on contemporary life.
Tollywood During the Rule of the Crown
In 1943, the outbreak of World War II and subsequent scarcity. Of resources prompted the British Raj to impose a limit on the use of film tape to 11,000 feet. This was a sharp drop from the 20,000 feet that had been common until then. With this, the number of films made during the war was much lower than in previous years. But before that, an important shift occurred in the industry.
There were independent studios formed. And contracts were signed for actors that determined who could work. In addition. Films also moved from social themes to folklore legends.
Classic Cinema And the Golden Age
The first Tollywood or Telugu movie released to the public was Malliswari. He had thirteen copies with Chinese subtitles in Beijing on March 14, 1953. There was also a 16 mm printed film that was shown in the United States. It was a film directed by Bommireddy Narasimha Reddy. Recipient of a Doctor of Arts honor and a Dada Saheb Phalke Award. The Tollywood industry is one of the largest producers of folklore. Fantasy, melodrama and legendary films. She produced many films that won many awards and recognition.
Rise of Tollywood
In 1948, Moola Narayana Swamy and B.N. Reddy founded Vijaya Vohini Studios. Which was located in Chennai. A prominent person in the Hindi film named L.V. Prasad. Who started his film career with Bhakta Prahlada. Established Prasad Studios in 1956. Which was also in Chennai. In 1990, thanks to the efforts of D.V.S. Raju, the Tollywood Film Industry. Has shifted its entire base from Chennai to Hyderabad. Which was during NT. The political supremacy of Rama Rao.
In India. Tollywood or Telugu Film is one of the top three film producers. In 2006, around 245 Telugu films were produced. Which was India’s highest for that year. Film studios in Hyderabad are involved in the production and hiring of creative films. There is also a fair amount of distribution among. The Indian film industries. A lot of successful Telugu films have been reproduced. By the Bengali cinema and Hindi film industries.
Digital cinema network company UFO Moviez. Marketed by Southern Digital Screenz or SDS. Has digitized some movie theaters in the area. The Tollywood industry holds the Guinness Book of Records for the largest film production facility in the world. The Ramoji Film City. There is also Prasads IMAX in Hyderabad. Which is one of the largest 3D IMAX screens and most visited cinema screens in the world.
Tollywood or Telugu cinemas produced the largest number of films in India from 2005 to 2014. In fact, it has surpassed the number of films produced in Bollywood. Renowned for being commercially consistent. it has its own impact on commercial cinema in India. It represents 1% of the gross domestic product or gross domestic product of the region. The first Tollywood film to gross over ₹10 crore at the box office is the 1992 film Gharana Mogudu, directed by K. Raghavendra Rao.
Tollywood may not be very popular all over the world but it has contributed a lot of great movies in India in the past years. It has also won many awards over the years. With the advancement of technology and the film industry, it seems that Tollywood or Telugu Cinema will also make more films with enhanced special effects, animation and digital installation, where they are good at.